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Digital Marketers: Showed us the Money!
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Chichicastenango Guatemala Jan 2013
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TOO OFTEN WE ALLOW OURSELVES TO BE RULED BY FEAR. WE SUCCUMB TO SELF DOUBT AND FAIL TO UNLOCK OUR FULL POTENTIAL. HOW MANY TIMES HAVE YOU LET THAT NAGGING VOICE IN YOUR MIND TALK YOU OUT OF GETTING WHAT YOU REALLY WANT, RIGHT? I MEAN, I ALMOST DIDN’T COME INTO THIS NARROW BOX CANYON AND CORNER YOU IN A DENSE THICKET OF IMPENETRABLE UNDERBRUSH BECAUSE I WAS AFRAID I MIGHT NOT BE FAST ENOUGH, BUT I DIDN’T GIVE IN TO THAT FEAR. I DIDN’T LISTEN TO THAT LITTLE VOICE, AND I’M REALLY PROUD OF THE WAY THIS HAS ALL TURNED OUT, YOU KNOW?
I JUST WANTED TO SHARE THAT WITH YOU. I CAN SEE BY THAT PUDDLE OF URINE THAT YOU’RE HAVING A LITTLE STRUGGLE WITH FEAR YOURSELF. DON’T LET THAT DEFINE YOU FOR THE FEW BRIEF MOMENTS YOU HAVE LEFT TO LIVE. JUST BE THE BEST YOU YOU CAN BE.
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ICYMI: Bill Gates, Mark Zuckerberg and others promote code education
Just a few days ago Code.org released a video with several world famous people, who all code or have coded in the past such as Bill Gates (Microsoft), Mark Zuckerberg (Facebook), Jack Dorsey (Twitter), Will.I.Am (Black Eyed Peas), Chris Bosh (Miami Heat) promoting Code.org’s initiative that everyone should have the chance to learn how to code. -
This Week in Social Analytics on Tumblr | From ComScore’s 2013 U.S. Digital Future in Focus:
“Three social networks in particular – Tumblr, Pinterest and Instagram – each gained more than 10 million visitors over the course of the year in part by catering to a desire for more visually appealing content. comScore has called this phenomenon “the rise of the visual web.” Of the three, Tumblr had the largest audience at 30.8 million visitors (up 64 percent from the prior year), while Pinterest (up 284 percent to 28.9 million visitors) and Instagram (up 284 percent to 27.4 million visitors) both shared the same outsized growth rate.”
The first graph above shows the shares for time spent on each site, with Tumblr coming in second behind Facebook, while the second shows the total unique visitor trend with Tumblr trending above both Pinterest and Instagram.
You can download the full report at the link at the top of this post.
(via thenextweb)
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Gartner CIO & CMO Collaboration Imperatives
CIOs often are challenged to effectively support CMOs and marketing leaders via technology and applications. There’s frequently a disconnect between the CIO agenda for standards and the
marketing agenda for competitive differentiation and innovation. With increasing technology investments occurring in marketing, IT and marketing must be better aligned. By working with
CMOs and marketing leaders to identify, prioritize and define key marketing processes, CIOs can better collaborate with marketing, and can better help select applications and vendors that will best
support marketing’s business objectives while maintaining IT standards for architecture and security. Gartner identifies the top 12 marketing processes CIOs should work with…lets chat -
The Rise of Influence Engineering
Gartner Analyst Andrew Frank’s webinar on demand: The convergence of social, mobile, cloud, and information – what Gartner calls the “Nexus of Forces” – is transforming behavior and creating new business opportunities. We predict that organizations that begin to master the Nexus and apply its power to marketing will dramatically outsell their competitors, gaining market share and influence. They’ll do this by combining applied psychology and data science with big data and cloud computing in new approaches to digital marketing we’re only starting to glimpse today. We call this scenario Influence Engineering. In this webinar we’ll describe how this works and why it’s transforming the practice of marketing – and threatening organizations that can’t or won’t participate. We’ll present the evidence, and examine how these ideas challenge certain common assumptions you may have about digital marketing. Direction on what to do now…..fascinating
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In over 40% of our observations, a user was interacting with a mobile phone without inputting any data via key or screen (via How Do Users Really Hold Mobile Devices? :: UXmatters)
UX is a must but again it’s IT and Marketing needing to collaborate
(via thenextweb)
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![yasboogie:
7-Year-Old Zora Ball Is the World’s Youngest Game Programmer
The youngest person to create a full version of a mobile application video game. A first grader at Philadelphia’s Harambee Institute of Science and Technology Charter School, she’s already more accomplished than everyone you know.
Ball built the app in the Bootstrap programming language, and unveiled her game at FATE’s “Bootstrap Expo” at the University of Pennsylvania.
Apparently some grumpy olds were suspicious that her older brother was really the mastermind behind the program, but Zora showed them. When asked to reconfigure the app on the spot, Ball showed naysayers what was up when she executed the request perfectly.
“We expect great things from Zora, as her older brother, Trace Ball, is a past STEM Scholar of the Year,” said Harambee Science Teacher Tariq Al-Nasir. No pressure, baby geniuses, but there’s an entire world for you to save. Please hurry.
[ht @Jezebel via @PhillyTrib]
Digital native? Or digital DNA?](http://24.media.tumblr.com/03d13745824f4dc91f8d1d263272b2d0/tumblr_miea9eJ4eY1qesjr7o1_1280.jpg)
7-Year-Old Zora Ball Is the World’s Youngest Game Programmer
The youngest person to create a full version of a mobile application video game. A first grader at Philadelphia’s Harambee Institute of Science and Technology Charter School, she’s already more accomplished than everyone you know.
Ball built the app in the Bootstrap programming language, and unveiled her game at FATE’s “Bootstrap Expo” at the University of Pennsylvania.
Apparently some grumpy olds were suspicious that her older brother was really the mastermind behind the program, but Zora showed them. When asked to reconfigure the app on the spot, Ball showed naysayers what was up when she executed the request perfectly.
“We expect great things from Zora, as her older brother, Trace Ball, is a past STEM Scholar of the Year,” said Harambee Science Teacher Tariq Al-Nasir. No pressure, baby geniuses, but there’s an entire world for you to save. Please hurry.
[ht @Jezebel via @PhillyTrib]
Digital native? Or digital DNA?
(via thenextweb)
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